Children's Activity Provider Resources

Insights, tips, and tools to help you grow and improve your children's activities business and get new customers.

Digital Marketing

Activity Guide

Pebble News

Having the right setup on Facebook and Instagram can really help drive more traffic to your website or your Pebble page. There are a few ways you can do this like linking directly from a story post, or using LinkTree on Instagram. But the simplest is just adding a button to link straight from your Facebook page to where parents and guardians can complete a booking. We’ve added a step-by-step guide below on how to add a booking link to your Facebook below.

Digital Marketing

Activity Guide

Pebble News

If you're a children’s activity provider trying to get the word out to parents and guardians about your awesome activities, having a strong online presence is key. With the rise of social media platforms like Instagram and TikTok, it has become increasingly important to provide a centralised hub for sharing important links. This is where Linktree comes in. Linktree is a powerful tool that allows you to consolidate multiple links into one place, providing your audience with easy access to all your important content and resources. This saves you the hassle of constantly updating your Instagram bio or other social media profiles with individual links. There is a free plan available, so you can create a user-friendly experience for your audience without spending a pound! Read on to learn how to use it.

Digital Marketing

Activity Guide

Pebble News

Email remains one of the most effective marketing channels for driving sales and engagement for children’s activities providers. But how do we get our audience on your email list in the first place? We don’t give out our phone numbers freely, and email can be the same. We need a compelling offer to entice the perfect audience to become subscribers. A lead magnet is a free asset or special deal offered to customers in exchange for their contact details. We can use a lead magnet to capture our ideal customers with a juicy offer, build a workflow that connects these emails into an email marketing platform, and convert them in their inbox by growing the know, like, and trust factor. A lead magnet could be a free trial, a discount code, VIP access, an activity sheet, templates, workbooks, and much more.

Digital Marketing

Activity Guide

Pebble News

In this brief guide, we delve into Email Marketing 101 with guest expert Tamara Holland from Dot & Stripe. She is an award-winning marketing consultant with over 20+ years of experience including as a franchisee for a messy play franchise.

Digital Marketing

Awareness

Pebble News

Welcome to Pebble’s guide on how to set up and optimise your Google Business Profile. We’ve delved into the initial set up, adding information about your business and how to make the most of Search, as well as how to know how many people have seen your profile, how many people called your business from your profile and what they searched for that led to your profile appearing in search results.

Digital Marketing

Awareness

Pebble News

Every time you search in Google there are hundreds of thousands, even millions of potential results that you could see. At its core, the internet is like a huge library and it’s Google’s job to hone these results down to what is likely to be the most useful results for you.